In scrum, a product increment is whatever you previously built, plus anything new you just finished in the latest sprint, all integrated, tested, and ready to be delivered or deployed. Without a usable product increment, development teams are delaying the delivery of value and are missing opportunities to get real user feedback and adapt the product to ensure customer satisfaction. On the other hand, incremental releases allow for fast feedback, quicker innovation, continuous improvement, rapid adaptation to change, and more delighted customers.